And give your mobile marketing strategies an extra boost? Adjustment of the offer and the target If your business is dedicated only to tourists, as in the case of hotels, both with Google Adwords and with Geolocation Real Web Facebook you can show ads to people who are in the area excluding residents. Thanks to the geolocation of your ads, you can work on setting the target and, with the help of bidding adjustments, you can limit the costs of a campaign without damaging its results.
Your ads will appear to a smaller but highly qualified audience
Which means fewer clicks and lower consequent costs but, Japan Phone Number List a higher probability that the user will convert. In the same way, you can also enhance your presence on mobile by setting a higher bid for this type of device. Raising the bid for smartphone users Geolocation Real Web will increase the chances of winning the auction at the very moment in which this type of target is carrying out the search and therefore attracting their attention in the decisive moment of the conversion process.
Ad extensions Always staying in the mobile sphere
Think about how convenient it would be if a user could, Phone Number UK call you directly from the ad instead of having to navigate your site to find your contacts. Fortunately, it can done. Thanks to Adwords ad extensions, and in particular the click to call function, you can simplify the customer journey: just add your phone number to the search ads and your potential customer can call you directly from the ad. This system is particularly useful for Italian restaurants and tour operators.